Keyword research
Search volumes straight from Pinterest, a 0 to 100 difficulty score, two years of search interest and each keyword’s busiest months.
Pinterest SEO, without the guesswork
Find the Pinterest keywords that bring visitors, and watch your pins climb.
PinWatcher shows how many people search each keyword on Pinterest, how hard it is to rank for, which pins win and why. Then it checks where your pins stand, every day.
Free to start. No Pinterest password needed.
Pinterest’s own numbersMonthly searches from its ideas pages
Ranks to #100Every tracked keyword, every day
Two years of trendsWhen people search, week by week
AI pin briefsWhat to make, from what already ranks
Everything in one place
From keyword idea to a pin that ranks
Every tool works on Pinterest’s live search, the way a person sees it.
Top pins, explained
Every pin that ranks for a keyword, with its saves, saves per day and flags; who holds the top 25, and what those pins have in common.
AI pin briefs
Titles, descriptions, the image to make and the boards to pin it to, written from the pins that already rank for your keyword.
Rank tracking to #100
Where your pins stand in each keyword, checked daily, with history charts, competitors’ places and who owns your keywords.
Rising pins and opportunities
The pins gaining saves fastest right now, keywords only your competitors rank for, and the ones a push away from the top 10.
Alerts where you work
When your pin enters or leaves the top 25, a competitor moves in or a pin gets flagged: in the app, Slack, Discord, a webhook or a weekly email.
Bulk tools
Volumes for 500 keywords at once, and the Bulk Finder: your website’s articles checked against Pinterest, with the top pins of each.
Accounts and links
Any Pinterest account’s monthly views and reach, boards, best pins and keywords; and every pin that leads to a website or page.
A closer look
Pinterest’s own numbers, made useful
Every keyword people search, with its volume
The Keyword Explorer lists Pinterest’s keywords with the monthly searches Pinterest itself counts, where each sits in its categories, and how hard it is to rank for.
- Filter by category, words or volume
- Gather the search box’s suggestions around any keyword
- Save, track or export what you find
See why the top pins win
For any keyword, PinWatcher reads the pins that rank and shows what they have in common: the keyword in their titles, the words they share, how old and how saved they are, their colors and the interests Pinterest gives them.
Know what to go after next
Opportunities lists the keywords only your competitors rank in, the ones where your pin is a push away from the top 10, and busy keywords next to yours that you don’t track yet.
How it works
Three steps, every week
-
1
Pick the keyword
Search a topic: see what people search, how often, how hard each keyword is and when it peaks.
-
2
Make the pin
See the pins that rank and why, then get a brief for yours: the title, the description and the image.
-
3
Watch it climb
Track the keyword: PinWatcher checks its top 100 every day and tells you when your pin moves.
Questions
Good to know
Where do the numbers come from?
From Pinterest itself: its search, its ideas pages (which give each topic’s monthly searches), each pin’s own page and Pinterest Trends. PinWatcher reads what anyone can see on Pinterest; it does not guess.
Do I need to connect my Pinterest account?
No. PinWatcher never asks for your Pinterest password. To follow your own account, just type its username.
Is it free?
Yes, to start: make an account and use every tool. Each account can make 3,000 Pinterest lookups a day once its email is confirmed, so the app stays quick for everyone.
How is keyword difficulty worked out?
From the pins ranking now: how many saves the top 10 have, how many of them are over a year old, and how much of the top 25 a few websites hold. 0 is easy, 100 is very hard.
How often are rankings checked?
Every tracked keyword is checked once a day, down to its top 100 pins, and you can check any of them on the spot.